Pencil Advertising Crew

Lia Novita - Managing Director

Accountable for high-level relations with all clients, including overall client satisfaction and management of expectations, while ensuring that the work is completed on strategy, on time and within budget.

Andree - Creative Director

Responsible for all creative operations for a specific group of accounts to include staff supervision and work production. Directs the activities of subordinates to maintain the agency’s standards of creative excellence, timeliness, and profitability, while achieving the clients’ goals. Resolves functional conflicts through consultation with regional function heads. An experienced presenter. Senior-level client contact.

Giovanni Gionnani - Art Director

• Personally work on the graphic development of at least one product.
• Interact with Copywriters to develop creative concepts and executions of assigned product(s).
• Possess solid understanding of the science and market dynamics of assigned product(s).
• Work closely with account executives to schedule and monitor all projects.
• Perform miscellaneous tasks, as directed by Creative Director.

Ria Lestari - Copywriter

• developing creative ideas and concepts, often in partnership with the art director;
• presenting ideas to colleagues and clients;
• familiarising themselves with their clients’ products/services, target audience and their competitors’ activities;
• writing clear, persuasive, original copy;
• updating digital media with snappy, timely content;
• proofreading copy to check spelling and grammar.

Kelly - Account Director

1. To deliver the agency’s Mission of making extraordinary things happen for our clients and their customers and our people.

2. Protecting and growing the agency’s relationships with its current client base.
3. Responsible for overall management of an account team assigned to specific plan, project or client

Vivianti - Media Director

Responsible for all media activities on a group of accounts; develops the media plan; selects media to achieve a given sales objective within a predetermined budget; supervises others; has professional and client contact.

Ivan Setiawan - Research

Establishes adequate accounting procedures and policies compatible with corporate policies and objectives. Analyzes and recommends action to be taken on proposed acquisitions.

Vanna Indah Pradipta - Finance Director

Establishes adequate accounting procedures and policies compatible with corporate policies and objectives. Analyzes and recommends action to be taken on proposed acquisitions

Contact

Alamat :

Discussion Room Tarumanagara Knowledge Center

Lt. 7 Gedung Utama Universitas Tarumanagara

Jl. S Parman No. 1

Grogol - Jakarta Barat

Indonesia

E-mail : cacing_kremi@live.com

Twitter : @PencilAds

Filosofi Pencil Advertising

Kata “pencil” mudah diingat. Selain itu kata “pensil” akrab di masyarakat sehingga mudah untuk dikenal dan diingat oleh masyarakat. Seperti pensil, advertising agency kami fleksibel. Kami menerima setiap ide ataupun masukan dari siapapun untuk menjadi bahan pertimbangan kami dalam membuat suatu iklan.

Visi dan Misi Pencil Advertising

Visi :

“Menjadi biro iklan yang terkemuka”

Misi :

1. Menciptakan ide yang terbaik

2. Mengaplikasikan keinginan klien dengan kreatif

Introduction

Pencil Advertising merupakan sebuah agency iklan yang baru berdiri pada tanggal 3 Mei 2011. 

Berawal dari sekelompok mahasiswa/i yang sering berkumpul dan berdiskusi mengenai segala sesuatu. Dan kami menyadari bahwa kami memiliki ketertarikan pada bidang yang sama, yaitu bidang advertising. Maka muncullah ide untuk mendirikan suatu agency iklan, dan terbentuklah "Pencil Advertising". 


Pencil Advertising memberikan pelayanan Full Service.